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Beatrix Tiger Backpack
backpacks combine contemporary school cool and playground tested durability. Adorned with clever and colorful animal characters, these tough school bags are a big win with parents and kids alike. Architect and graphic designer Claire Theobald and former creative advertising director Marcus Woolcott are the savvy duo behind the concept, creativity, and production of Beatrix. 

beatrix backpack
The New York based team has boosted Beatrix’s popularity through quality of design and manufacturing. The heavy duty nylon and cotton products withstand the active lifestyles of their young clientele. Backpacks are made of easy to clean laminated cotton and nylon made from recycled water bottles. Beatrix backpacks are specially designed to hold textbooks, crayons and colors, pens and pencils, lunch, and even a laptop. Backpacks have padded shoulder straps and back panels for comfortable wearing. The insulated lunch boxes maintain freshness due to their nylon and non-toxic EVA film lining and provide practical needs of a name tag and a zipped pocket.

Join us for a back to school event featuring Beatrix, Bixbee, So Young and Skip Hop on Saturday July 25th, 11 a.m.– 4 p.m. Please note: this event will be at 890 Valencia Street—our main store!

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Creative Profile: Kersey Barrett-Tormey

Apr 20, 2014 1:23:40 PM

Originally trained as an animator, artist Kersey Barrett-Tormey accidentally fell in love with illustration after taking a comic book art class in college, creating a fifty-page children’s book about a girl whose daydreams show up in the wool of her pet sheep. A self-confessed compulsive daydreamer, the vigorously talented and fiercely imaginative Barrett-Tormey has a gift for storytelling that is at once enviable, effortless, and undeniably evident from the first moments of meeting her. We were lucky enough to get to visit her studio at Goforaloop in San Francisco and chat with her about her creative past and artistic process. Barrett-Tormey’s latest book, Beaver Away: The Story of Boh Going Solo is out now and she’ll be reading it at the Aldea Baby store on April 27 from 1-3PM.

Did you have a particular theme in mind when you were creating Beaver Away?
The story is about the early twenties…it’s kind of a warning about the early twenties. There’s a lot of warning right when you hit puberty, your parents are like ‘This is going to suck,’ or like ‘This is going to be really hard,’ but nobody really tells you that about your early twenties. So, hopefully kids will read this and then when they get older and they graduate college and they’re kind of confused about where they’re going in life, they’ll have this book. I hand-drew all the pictures and I even printed it out in the studio next door. This is a completely handmade book.

Yeah, you can really tell—even the buckets of hair that come off Boh the Beaver have tons of detail. How did you first get into drawing like this?
I’ve always been into it!

You’ve always drawn, since you were a kid.
Yeah, there was never a point where I decided I wasn’t going to draw. I’ve always been drawing. I don’t even remember how old I was when I first started drawing. I think since I was five I decided I was going to be an artist, since kindergarten.

I think it’s so rare for people to know their profession from such a young age, but also to sti...

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Lambretta Living Room

Feb 19, 2014 3:35:06 PM

Lights, color and pop goes deco in this modern take on streamline. From smooth sailing bright colors to future-foward forms, you better start movin’ ‘cuz the radio’s transmitting live from Sutro Tower! Now your arty robots and eco-friendly turbo-prop toys can have their dream playdate under the one-of-a-kind ambience of artist Dana Hemenway’s custom-designed lighting. From the sleek, modern curves of the highly-customizable Vola Glider to the striking form of the Aldea-exclusive Red and White Sutro Tower Coatrack, you'll find the space seamlessly transitions from a kid-friendly area to an adult living space. 

Shop the room online on our Lambretta Living Room page.

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Mimosa Mod Pad

Feb 16, 2014 10:54:18 PM

´┐╝´┐╝Grown-ups are just big kids with good taste. The Mimosa Mod Pad is for kids mature and young who love mixing bold colors with dazzling patterns, and playing with art toys in impeccably styled rooms. Fulfill your creative urges with the fully customizable line of Monte gliders and rockers, made to order to your unique aesthetics and exact specifications.

Come into the Aldea Baby store to get guidance on your baby registry or head to the Home store for nursery consultation services. We can help you outfit the perfect bedroom for any age.

Shop the Mimosa Mod Pad online.

0 Comments | Posted in Featured Product By Aldea Home

Is your little rocker showing a mad passion for music already? Indulge their creativity with our amazing collection of instruments and toys that foster musical growth. Who knows, by the next holiday season, they could be ready to start their own indie band!

(Clockwise, from upper left)
1. Master all the instruments with the awesome Mighty Mini Band. From the xylophone to the clapper, to a guiro and drums with drumsticks, this all-in-one music machine has it all!
2. Is your toddler already twirling their fork like a drumstick? Get the future drummer a Rhythm Set, complete with a clapper and guiro so they can start their own little percussion section.
3. This beautiful red Mini Piano will delight your little Glenn Gould and have them tinkering away on its beautifully crafted keys, tuned to perfection and made durably for those passionate little hands.
4. Have your little one start creating wonderful, soft-toned little tunes in no time with the Melody Xylophone, complete with music sheets so they can start learning musical structure as they play.
5. Be serenaded by your tot without the fear of a headache! The Concertina plays pleasant, harmonic notes that will help your child with coordination and spark a love for music in them.  

0 Comments | Posted in Holiday Toy Guides By Aldea Home

Gifts for Tots On the Go

Nov 27, 2013 11:40:59 PM

See that blur circling your ankles? That's your kid and she's ready to go! Whether it's a set of wheels, wings, or an uninhibited gallop, you can satisfy your little one's need for speed with our collection of 'On the Go' gifts. Chosen with the specific goal of indulging your child's case of the zoom zooms, all you need is a helmet and a set of kneepads to complete the perfect present.

(Clockwise from upper left)
 1. Skip the training wheels—this feather-light wooden Skuut Bike is designed specifically so your toddler can learn to balance without pedals or training wheels. The transition from the Skuut to a two-wheeler bike is so seamless, your little speed demon will be tearing up the trails in no time.
2. This flawless Swedish Streamliner Classic is so glossy and has such a satisfying glide, we won't tell if you end up keeping this art piece for yourself.
3. Until your kid develops an appreciation for that 1967 Shelby, delight their racing impulse with the gorgeous vintage Buck Midi Race Car.
4. You know when you asked your kid what they want to be when they grow up and they answered, 'Formula 1 engineer'? Well, the Woodmobiel Starter Kit is the perfect launching pad for their future career in building race cars, complete with 25 pieces to create 9 different life-sized wooden toys.
5. Until your tot is big enough to hop on a pony, this classic Swedish Rocking Horse will provide them with hours of galloping through prairies, forests, and mountains.
6. This astro-tot is ready for blast off! For the kid obsessed with wings, this slick silver Airplane Backpack will carry all their essentials and help them soar through the day.

0 Comments | Posted in Holiday Toy Guides By Aldea Home

Gifting Made Easy: 2013 Edition

Nov 3, 2013 7:28:05 PM

Gift Baskets

Who said getting excited about presents is just for kids? Get giddy about gifting with these excellent and easy gift baskets—not only are they carefully curated with some of our favorite products, these baskets are also beautifully packaged and discounted at 15% off the full retail price. So, check your 'Nice' list twice and get ready to embrace the season of giving!

Baby Gift Basket I - The NOEL


Purple Canvas Owl Caddy by 3 Sprouts
Organic Muslin Swaddles by Aden & Anais
Plush Baby Legwarmers by Little Giraffe
Mini Doll by Blabla
Organic Soft Mushroom Rattle by Apple Park

Baby Gift Basket II - The CANTWELL

Orange Canvas Beaver Caddy by 3 Sprouts 
Organic Cotton Hooded Towel by Apple Park
Soft Silicone Baby Bottle by Como Tomo
'Jane' Chew Beads Necklace
Lovey by Angel Dear

0 Comments | Posted in Featured Product Holiday Toy Guides By Aldea Home

Urban Baby: Space Efficient Nursery

Oct 20, 2013 4:00:22 PM

Living in the city has its perks: great art, food, entertainment, easy walkability, interesting people... But when it comes time to start a family, transforming your home to accomodate new little ones can be a challenge. We've rounded up our favorite products from the space efficient and modular baby line Bloom, so you can start maximizing what your precious space and create a comfortable, baby-friendly home.

(Clockwise from top left): 
Fresco Chrome High Chair: This stunningly modern high chair is not only incredibly comfortable and design-savvy, it also swivels 360-degrees, has wheels so it can roll from room to room, and is height adjustable.
Coco Stylewood Baby Lounger: Gorgeous much? This cozy little nest will have your baby snoozing soundly with its smooth and brilliantly designed gentle rocking.
Alma Mini Urban Crib: Created specifically for urban spaces, this efficient folding crib is all about style, mobility and storage.
Alma Papa Crib: Spacious yet compact, the European-sized Papa Crib has a smaller footprint than standard cribs, but is large enough for children up to 4 years to rest in. 
Alma Dresser: Not only will the Alma Dresser hold all your baby supplies, you can easily transform it into a changing station with its universal changing tray.
Nano Urban High Chair: Hate clutter? The neat Nano Urban High Chair can be folded up and tucked away into the pantry as soon as you're done with meal time.

0 Comments | Posted in Featured Product By Aldea Home

As we approach our favorite spooktacular day of the year, it’s time to let your little ones’ inner monsters, rascals and witches loose! Check out our favorite products to help your kids discover their wild and wicked sides as we get closer to Halloween:

(Clockwise from top left)
Owl Mask: A soft and cozy felt disguise to perfect any owl costume.
Animal Mask & Tail Sets: Rawr! Your little ones can parade their stripes and prance through the jungle all day long in these organic, fair trade mask and tail sets. 
Dangerous Book for Boys: A classic for teaching the essential skills of boyhood like how to build a tree house and how to find true north.
Daring Book for Girls: Manual for everything girls want to know from female heroes to perfecting a cartwheel. 
Rocker Tee: Classic gear for your mini rebel-in-training. 


0 Comments | Posted in Featured Product By Aldea Home

For the second part of our bath time post, we wanted to give you tips on how to make bath time an extension of playtime. Find fun things to go into the bath so your little one will associate bathing as a fun activity, a time when they can play games while getting clean.

1. Instead of having your little one be afraid of getting into the water, show them all the fun they can have in it! Oxo's Whale Pail is a great tool for the bath—the fun holes in the side let your little one see the showers of water raining down while you scoop up the bath toys using its convenient wide mouth. The Whale Pail also has useful little sunction cups on its underbelly so you can store your bath toys inside it, then stick the pail onto the wall until the next bath.

2. Underwater toys introduce clever ways to teach your kid the first concepts about the bottom of the ocean. The Submarine by Green Toys is a great, submersible toy that encourages your child to explore the terrain at the bottom of the tub! The Submarine is made from 100% recycled milk containers that save energy and reduce greenhouse gas emissions, making the little vessel both earth-friendly and kid-friendly! 

3. What better way to play in the water than having a toy that both floats AND scoops up water! The adorable Tugboat from Green Toys is a brightly colored super-floater, complete with a comfortable handle for those mini kid hands and a round spout in the front to get perfect streams of water to shoot out during bath time.

0 Comments | Posted in Featured Product By Aldea Home
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